Every 10th coin is FREE. Add 10, pay for 9

Shop Coins

The original since 2007 · 88,000+ given

A coin that says what words cannot.

A hand-given thank you for the service members, veterans, and families who gave so much. Carry one, and you will always be ready for the moment you meet a hero.

Carry a Thank You See the coins
  • All-volunteer 501(c)(3)
  • Made in the USA
  • Secure checkout

U.S. DoD photo, public domain

The collection

Two coins, and a keepsake.

Every coin carries the emblems of all five branches of the U.S. Armed Forces, so it can be given to any service member or veteran.

Thank You / Challenge Coin

$7.00 each · every 10th free

The coin that started it all. Hand it to any service member or veteran. The emblems of all five branches are on every coin.

  • Four colorways: silver/blue, gold/blue, gold/red, gold/green
  • Heavy 1.8 oz collectible metal, 1¾ inches across
  • Individually sealed to stay mint
  • Made in the USA
Choose your colorway

Family of the Fallen Coin

$7.00 each

For the family of a fallen hero, honoring their service and sacrifice from a grateful American. Gold tone with a black band.

  • Inscribed: To the Family of a Fallen Hero of Our U.S. Armed Forces
  • Same collectible weight and finish
  • Given with dignity, received with gratitude
View the coin

Grateful American Ornament

Coming soon

A keepsake ornament that brings the same thank-you home, gift-boxed and ready to give. Details and pricing coming soon.

  • Comes in its own gift box
  • The same grateful tradition, for the tree or the mantel
Coming soon

Flat-rate USPS Priority shipping on every order. Every 10th coin is free, automatically.

The Grateful American Coin, honoring all five branches of the U.S. Armed Services

Hold it in your hand

Spin the coin. See every detail.

Heavy in the hand at 1.8 ounces and 1¾ inches across, with the emblems of all five branches of the U.S. Armed Forces on every coin. Minted in America and individually sealed to stay mint.

$7.00 per coin · every 10th free

Shop the coin

How it works

The act of coining

A tradition as old as the challenge coin itself. It takes ten seconds, and neither of you will ever forget it.

  1. Carry one with you

    Keep a coin in your pocket, purse, or car. The moment always comes when you least expect it.

  2. Meet a hero

    Thank them for their service and press the coin into their hand. That is the whole tradition.

  3. It stays with them

    Veterans carry these coins for decades: in wallets, on desks, beside their medals.

Photography: U.S. DoD imagery (public domain). Appearance does not imply endorsement.

Why we do this

“Thank you. You don't know how much this means to me.”

A wounded soldier, on being handed a coin in San Antonio

Carry a thank you

U.S. Navy photo (public domain). Appearance does not imply endorsement.

Why this coin

Why people carry these coins

Made in the USA

A heavy, collectible-grade coin minted in America and individually sealed to stay mint.

A thank you they keep

Veterans carry these coins for years: in wallets, on desks, beside their service medals.

Gives twice

Net proceeds support organizations serving veterans and military families.

Trusted since 2007

An all-volunteer 501(c)(3) nonprofit. Over 88,000 coins placed in heroes' hands.

Stories of gratitude

What happens when you give one

Real letters from people who carry these coins, and the heroes they have thanked.

  • I went to the safe and got a coin to give him. He just kept staring at it and said nothing. I noticed tears were flowing and then he said, 'Thank you. This will be my second most valued possession.' Then he showed me his most valued possession: embedded in his wallet was a satin black coin inscribed Navy SEAL Team 2. Enough said.

    R. Garrett, Nick Nicholas Ford, Inverness, FL

  • A soft-spoken young man, head still shaven and sporting a prosthetic leg, held a door for my family in San Antonio. I wanted to thank him for staying awake so my family could sleep in peace. I handed him a Grateful American Coin and told him I was one of millions of grateful Americans. His eyes filled with tears: 'You don't know how much this means to me.'

    Mikeal R. Morgan, Cypress, TX

  • I handed a coin to a very young man at the airport who was being deployed. His mother began to cry. I walked away hoping I had added a lift to their spirits that morning, and to make sure he knew he was appreciated.

    Dan, Lake Worth, FL

  • I brought coins to the UF-FSU football game hoping the flyover pilots would watch from the sidelines. I called one pilot over to present him with a coin, and he called the other airmen over so I could thank each of them. One presented me with two Air Force patches. It was as exciting as the game.

    Betty, Tampa, FL

  • I am making a surfboard for a US soldier wounded in Iraq who lost both legs and a hand. He is a very brave man who longs to get back in the surf. I am a big supporter of our military and hope they all get home safe.

    Kimo Greene, Kimo Greene Surfboards, Haleiwa, HI

  • As a C-5 Galaxy crew member at Dover for over 18 years, I know what our spouses endure. My heart goes out to our fallen and in recovery. I will continue to be part of our missions to support our troops and bring home the fallen with dignity and honor.

    James Blake, Camden, DE

  • We sincerely hope that more and more people will purchase these coins. The support of our military is essential, and these coins are a wonderful way to show them that we appreciate what they are doing for us and our country.

    Tom & Rose Gates, Valrico, FL

The mission, measured

Help us thank 100,000 heroes

88367 Heroes thanked so far

$133,000+ Donated to veteran causes
18 years All-volunteer, since 2007
5 branches Honored on every coin
Be part of the next 11,633
Deb Benson's young sons Brock and Max thank a young airman in 2007, the moment that started Grateful American Coin

Since 2007

It started with a lesson for two boys

In the summer of 2007, a Tampa family wanted to teach their sons who our true heroes are: the men and women who serve our country. By that November they had founded a nonprofit, designed a coin, and started handing it to every service member they met.

Eighteen years later, Grateful American Coin is still run entirely by volunteers, and the coin still does what it was made to do: turn a moment of gratitude into something a hero can keep.

Read our story

Bulk & fundraising

Thank heroes by the hundred

Businesses, veteran organizations, and fundraisers use Grateful American Coins to honor service at scale: a dealership that coins every veteran customer, a hospice that honors every veteran in its care.

  • Dealerships
  • VA & hospice care
  • Veteran organizations
  • Fundraisers
  • Churches & schools
  • Real estate & local business
Plan a bulk order Ask us about fundraising

Volume orders include

Every 10th coin free, automatically

Flat-rate USPS Priority shipping up to 250 coins

A real human to help you plan your order

As seen in the news

See our press coverage

Where your money goes

Every coin gives twice

Net proceeds from every coin support organizations serving veterans and military families. We are an all-volunteer 501(c)(3). Nobody here takes a salary.

You give a coin

A hero gets a tangible, keepable thank you.

Volunteers do the rest

No salaries, no offices. Every dollar works harder.

Net proceeds are donated

To organizations serving veterans and military families.

Grateful American Coin, Inc. is a registered 501(c)(3) nonprofit. EIN 68-0662923.